Cross-Posted at Latino Decisions, Latino Vote Matters, and Daily Kos:  In 1998 Harry Pachon and Rudy de la Garza wrote a report for the Tomas Rivera Policy Institute titled “Why Pollsters Missed the Latino Vote – Again!” in which they argued that polls across California failed to accurately account for... Continue »
Campaigns and political observers are in agreement that Latino voters will be one of the key factors in this year’s presidential race.  As we have pointed out, Latino voters’ influence will hinge on both margin (head-to-head polling) and mobilization (eventual turnout).  While margin has remained relatively unchanged in the presidential matchup, with President Obama... Continue »
Latino Decisions Finds High Latino Voter Enthusiasm & Offers Important Methodological Point Re Latino Polling Campaigns and political observers are in agreement that Latino voters’ behavior will be one of the key factors in deciding who wins the presidential race.  As we have pointed out, Latino voters’ influence will... Continue »
New Ads Running Through Election Day to Highlight Immigration’s Role in Bilbray’s CA-52 House Race  As the final days of the 2012 campaign draw near, America’s Voice is launching a five-figure radio and online ad buy to inform San Diego Latino voters about the immigration positions taken by their... Continue »
Cross-posted at Daily Kos. As the final days of the 2012 campaign draw near, America’s Voice is launching a six-figure radio and online ad buy to inform Arizona and San Diego Latino voters about the immigration positions taken by some of their local candidates Starting today, the ads will... Continue »
New Ads Running Through Election Day to Highlight Immigration’s Role in AZ Senate, Arpaio Sheriff Race, & Bilbray’s CA-52 House Race As the final days of the 2012 campaign draw near, America’s Voice is launching a six-figure radio and online ad buy to inform Arizona and San Diego Latino... Continue »
Cross-Posted at Daily Kos, Latino Decisions, and Latino Vote Matters: The impreMedia-Latino Decisions tracking poll latest results reveal a high level of interest and engagement by Latino voters in the upcoming congressional and presidential elections. More than three-fourths of all respondents said they... Continue »