Watch the ad featuring Cesar Vargas here
Washington, DC – A new television and digital ad from America’s Voice features Cesar Vargas making a stark, direct-to-camera appeal. When he was undocumented, Cesar became a lawyer. When he gained legal permanent residence, he joined the Army. Now a member of the U.S. Army Reserve, Cesar states:
“I was undocumented. Today I proudly serve in the United States Army Reserve. I’m willing to die for our freedoms. And the only thing I’m asking is for this nation to honor my service by not deporting my family.”
Earlier this week, America’s Voice launched this ad campaign with a powerful direct-to-camera appeal from Miryam, a DACA recipient who dreams of being a doctor.
According to Frank Sharry, Executive Director of America’s Voice:
“Cesar Vargas embodies service, courage and sacrifice. As soon as he was able to, he joined the U.S. Armed Forces. Now he’s asking our nation’s leaders to respect his service and his patriotism by protecting his family members who remain undocumented. Congress is considering immigration reform as part of the Build Back Better bill. It’s time to elected leaders to recognize undocumented immigrants and their families as the Americans they already are.”
The new ad will run on digital platforms and on television in the Washington, DC market on ABC News, CBS News, and CNN and MSNBC programming, as part of a $320,000 campaign.