Washington, DC — New polling and analysis of Latino voters and immigration adds more evidence to the growing understanding that the American public is rejecting the cruelty, harms and misplaced priorities of the Trump administration’s reckless mass deportation efforts.
According to Vanessa Cárdenas, America’s Voice Executive Director:
“Two weeks ago, voters rejected the MAGA assault on our economy, security and safety. Americans, and Latino voters in particular, sent a clear message that the Trump anti-immigrant, mass deportation campaign goes too far and is a colossal case of misplaced priorities at a time when the cost of living is a central concern of Americans. Rather than listen and act in response to the clear message from voters, the Trump administration is doubling down on their anti-immigrant obsession by expanding their road show of chaos and violence, terrorizing communities from Chicago to Charlotte.”
Among the relevant new polling and analysis includes:
- Equis Research released new Latino polling and related analysis of the 2025 elections, finding, “The dissatisfaction Latino voters have expressed in polling throughout the year was not a mirage; it showed up at the ballot box … The administration’s overreach on immigration has been a clear driver of discontent for many Latino voters … But to chalk up Latino voters’ discontent to just immigration would ignore the reason why so many Latinos voted for him in the first place: concerns about the cost of living … Both parties continue to have significant room for growth with Latino voters – especially when it comes to addressing the cost of living and fighting for hardworking Americans.”
- Christian Paz in Vox writes “There’s a curious trend dividing Latino Republicans,” exploring how Trump’s mass deportation efforts – alongside Latino voters’ dominant economic anxiety concerns – factor into Latinos’ trend away from the GOP in the 2025 elections. As Paz writes, “Setting aside the moral and humanitarian issues, this is an important, and curious, political debate … On the Republican side, it’s over whether to continue down the current path or pull back from excessive shows of force, the elimination of special migrant protections, and an all-encompassing approach … What’s clear for now is that Trump’s 2024 coalition is in real peril — largely because of defecting Latino voters.”
- New York Times review of public immigration polling captures key points from recent America’s Voice polling memo, including on the unpopularity of mass deportations when details are included about how they are being carried out and who is being targeted. Find the Times review of immigration public opinion and polls here and find AV’s recent memo on 5 key takeaways on immigration public opinion here.
- New York Times/KFF polling of immigrants – including undocumented immigrants – and related reporting reveals pervasive fears and disillusionment. A joint large sample NYT/KFF poll of immigrants, here legally as well as the undocumented, finds rising fear across the nation in immigrant households as well as disillusionment with the direction of the nation. As the Times recaps of one finding, “60 percent of immigrants, including a majority of those with legal status, say that the United States used to be a ‘great place’ for immigrants but no longer is.”
Resources and Reminders
- Join the virtual event Thursday at 12 PM Eastern featuring leaders from America’s Voice, Third Way, UnidosUS, Make the Road New Jersey Action and CASA in Action discussing the latest details and implications of Latino and immigration polling and political views. RSVP to press@americasvoice.org to receive details
- Read the America’s Voice early November polling memo: “5 key takeaways about Americans’ current immigration public opinion views”
- Read “ICYMI: Vanessa Cárdenas on 2025 Election Results, Key Takeaways for Latino and Immigration Politics”
See the America’s Voice resource: “Key Immigration & Latino Findings from 2025 Exit Polls”
